Though I joined this company for 18 months, I never work directly with my regional director and CEO. I guess my boss was too excited about my arrival, and they want to test how good I am and where my limits are. They flew out 5 initiatives to me once I arrived.
I worked for 4 days non-stop from 8am to midnight, finally I bumped out 1 pitch brief, 3 activation ideas, 1 award entry and 1 brand presentation. I never work so efficient ever in my life.
I really pushed my limit. I got brief in the morning, then review rough ideas and bounce off with my regional director in the afternoon. And I develop brand strategy options to review with him at 8pm, we confirm a strategy and write a brief. Then I brief in the creative team the next day morning. Doing a pitch strategy within 24 hours is something I have never done before. I have to say that my regional director is super fast thinker, giving solid directions for me to think. Otherwise I could not finish the strategy so fast. I think I can learn so much from him.
I feel like riding on a express train, I really need to catch up the speed of their working style. Wow, I am ready for the ride!
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