Wednesday, September 10, 2008

I am not alone!

After coming to Beijing and working at a new agency, I feel very exhausted and a bit frustrated about the client. I feel like that I need to act as the entire marketing dept of the client. I need to imagine what the product is, assume the target and create the positioning from nowhere. Sometimes I doubt if I am not good enough to be a planner. Since I feel so hard about doing the job, but the account team just told me to take the job since we had no time.

Today I talked with another senior planner which joined the agency a few weeks ago. She had the similiar frustration as well. Suddenly I feel better now, I am not the weird one, I am not alone.

Some headhunters are reaching to her as well, so I guess I am not the only one wanting to leave.

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